Education 2022: Selling with Video Storytelling


Course Description: Using video to create more engaging experiences for renters has gained notoriety, but there’s a problem: video strategy isn’t evergreen and most of us aren’t trained videographers. Everyone got familiar with video over the past 12-24 months, but now it’s time to turn “temporary” tools into competitive differentiators. We'll show you how to level up the "tech-abilities" you've been leaning into during this transitional phase of property management so you can sharpen one of the most important skill sets in today's real estate environment. We'll help turn you and your team into content producers, not just in-person tour guides. With real examples, we’ll show you what can happen when you incorporate video into your everyday routine, no matter your role or department within the organization. Video storytelling can help build more authentic relationships with your customers, put hours back in your day and help you stand apart in a crowded marketplace. From TikTok to gifs to virtual tours, see how some of the most successful management companies are leveraging video to solve their biggest multifamily challenges.

Registration Form

Cancellation Policy: No charge for cancellation if made 48 hours before the course. Substitutions always accepted. Education 2022 subscribers will be charged $10 for no shows, Non-Subscriber AAFW-NEI Members will be charged $45; Non-Members will be charged $90.
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